On May 24, the Geely Emgrand Upward Series was officially launched, with three models introduced. It is powered by a 1.5L naturally aspirated engine, with a maximum power of 88 kW (about 120 hp) and a peak torque of 150 N·m. The transmission system offers two choices: a 5-speed manual transmission and a CVT continuously variable transmission. A new "Glory Gold" body color and a "Splendid Front Orange" interior were added.

In terms of exterior, the front face of the Emgrand Upward Series adopts a shield-shaped air intake grille, embedded with vertical chrome trim strips, paired with narrow LED headlight groups and a lower bumper in the "waxing crescent" shape; the rear adopts a full-width LED taillight; the body dimensions are 4630 mm in length, 1820 mm in width, and 1470 mm in height, with a wheelbase of 2650 mm.

In terms of interior, the Emgrand Upward Series adopts a three-spoke multi-function steering wheel, is equipped with a 12.3-inch floating central control screen (the 1.5L+8CVT Comfort model has an 8-inch screen), an 8.8-inch digital instrument screen, and a yacht-style mechanical gear lever. The 1.5L+5MT Luxury and 1.5L+8CVT Luxury models are equipped with the Galaxy OS smart cockpit system and the ECARX E02 chip, providing applications such as Ximalaya, Aiqu Ting, and Kuwo Music.

In terms of safety, the Emgrand Upward Series adopts a high-strength cage body structure, and the front longitudinal beams feature an impact Z-shaped crumple design and dual U-shaped energy-absorbing boxes. The 1.5L+8CVT Luxury model is equipped with a 540° transparent chassis and mobile APP remote control functions.

Xiao Tang's view: Since the launch of the first-generation Emgrand in 2009, the Emgrand family has gone through 16 years, with global cumulative sales exceeding 4.2 million units. This Upward Series does not deliberately chase the wave of electrification or intelligentization, but instead continues to polish details on a mature fuel architecture—the body proportions are more harmonious, the interior color scheme is more refined, and the infotainment interaction has also kept up with current usage habits. This approach of gradual iteration may not be as impactful as some new products, but for family users with limited budgets, reliability and low maintenance costs may be more practical things.