On May 20, "HEDMOS," the independent new energy vehicle brand of Dongfeng Peugeot Citroën Automobile (DPCA), officially launched its first model, the HEDMOS 06, with a limited-time early adopter price of 108,800 yuan for friends of the French car brand. The new vehicle comes fully equipped as standard, comprehensively raising the bar for the A+ segment pure electric SUV market. At the same time, to express gratitude to 6.5 million friends of the French car brand for their 33 years of companionship, DPCA has also rolled out limited-time launch benefits worth up to 39,000 yuan for customers, who can place orders immediately through the official HEDMOS mini-program.
Li Yang, Deputy General Manager of Dongfeng Peugeot Citroën Automobile Co., Ltd., said at the launch event: "The HEDMOS 06 is equipped with Dongfeng's forward-looking self-developed technology, inheriting CLDR master-level championship chassis tuning and craftsmanship standards. With 'E-CLDRivë China Electric, French Driving Control' as its core product strength, it innovatively integrates 'world-leading Chinese electric technology + uniquely French driving control,' making it the one-of-a-kind pure electric SUV on the market that carries on the authentic French driving control DNA."
Intelligent Control Across the Board, Infinite Possibilities
The HEDMOS 06 is equipped with the industry-first E-CLDRivë intelligent control system, achieving the intelligent evolution of French driving control DNA in the electric era. This system inherits the chassis tuning DNA of Peugeot Citroën and is supported by Dongfeng Motor's forward-looking three-electric technology. With the CLDR master-level championship chassis as its technical foundation, based on big data from 100+ typical Chinese road conditions, and through "dual-hundred tuning" and professional K&C (kinematics and compliance) dynamic parameter testing, it establishes a new benchmark for Chinese electric chassis performance. By fusing the essence of French driving control with Chinese electric technology, it delivers a unique driving pleasure experience for consumers.
Recently, in the industry's first motion sickness bionic dummy zero-motion-sickness intelligent control challenge, the HEDMOS 06 demonstrated outstanding driving control performance. Zhao Bowen, Senior Engineer at China Automotive Research Center Co., Ltd., announced the test data at the launch event, stating: "Through precise dynamic motor torque distribution, French chassis tuning DNA, and the equipped 'zero motion sickness intelligent control' technology system, the HEDMOS 06 performed at an industry-leading level in the six-dimensional driving control test." Test results show that the HEDMOS 06 perfectly achieved the "6 No" excellent experience: no bumping on rough roads, no floating in corners, no lurching during acceleration, no shaking during deceleration, no motion sickness for occupants, and no fatigue on long journeys, setting a new benchmark for ride comfort in the industry.
The HEDMOS 06 takes light French aesthetics as its design tone. The exterior features a sharp and free-flowing streamlined design, with the violin bow crescent taillight inspired by the shape of a violin bow, outlining a rhythm of light and shadow like a symphonic movement through curved transitions and three-dimensional lighting effects. The interior is inspired by the impression of sunrise, creating a warm, relaxed visual experience full of life's ritual sense. It comes standard with the Qualcomm Snapdragon 8155 automotive-grade chip, an electric openable panoramic sunroof, driver's seat heating, ventilation and memory functions, class-leading NVH quietness, 85% ultra-soft PVC soft-touch covering, and a high-temperature particle double-baking process. TVOC emissions are better than national standards, comprehensively safeguarding driving health and satisfying every occupant's comfort needs.
As an A+ segment pure electric intelligent control SUV, the HEDMOS 06 creates class-leading spacious comfort with a 4,670mm class-longest body and a 2,775mm segment-transcending wheelbase, bringing drivers and passengers a more relaxed travel experience. With the rear seats folded down, the maximum volume reaches 1,806L, meeting the diverse needs of family camping and weekend shopping. In addition, the HEDMOS 06 supports 3.3kW high-power external discharge, satisfying users' longing for outdoor barbecue, coffee brewing, tea, charging and other aspects of refined French-style living.
In terms of the battery system, the HEDMOS 06 adopts the Mach E battery, with a battery capacity of 62.3kWh, the largest in its class, paired with a wide-temperature-range efficient thermal management system from -35°C to 40°C, achieving truly reliable long-range performance and completely eliminating users' range anxiety. The battery features the latest lithium dendrite repair technology developed by CALB, with a cycle life of 2,000+ times, the longest in its class, equivalent to supporting more than 20 years of vehicle use. In terms of safety performance, the battery not only passes IP67 waterproof certification but also performs excellently in extreme condition tests such as nail penetration and extrusion, providing reliable safety protection for users.
Five Heart Protection — Protecting Your World
At the HEDMOS 06 launch event, three representatives of friends of the French car brand shared their expectations for French new energy vehicles, hoping both to continue the unique driving control DNA of French cars and to experience Chinese electrification innovation. The HEDMOS 06 not only meets this demand but also, relying on DPCA's "Five Heart Protection" service, has established a dedicated care system for HEDMOS brand users. This system comprehensively covers the entire lifecycle of users' car purchasing, usage, maintenance and trade-in, ensuring that every friend of the French car brand can enjoy the distinguished experience of "peace of mind when buying, confidence when using, thoughtful service, joy when trading in, and togetherness all the way."
The launch of the HEDMOS 06 is not only a new breakthrough for DPCA in the new energy field, but also demonstrates DPCA's all-around care for its friends through the "Five Heart Protection" service system.
"Second Entrepreneurship" Opens a New "HEDMOS" World
As a pioneer of China's automotive industry, DPCA has created the legend of Chinese family cars since 1992 with the "national divine car" Fukang, carrying the collective memory of a generation. In 2023, after shareholders Dongfeng Group and Stellantis Group reached a strategic consensus, DPCA officially opened a new chapter — integrating into Dongfeng's new energy vehicle business landscape, taking "China Intelligent Manufacturing, Facing the World" as its strategic direction, and exploring a new path for sustainable development.
In March of this year, DPCA integrated into Dongfeng's new energy vehicle business landscape and launched the new independent new energy vehicle brand "HEDMOS." The HEDMOS brand is the starting point of DPCA's second entrepreneurship and a key move in Dongfeng Group's new energy leap. As the first model of the HEDMOS brand, the launch of the HEDMOS 06 has dual significance: on one hand, it marks the official landing of the HEDMOS brand's product matrix; on the other hand, by integrating French driving control DNA with Chinese electric innovation technology, it brings consumers a new energy travel experience.
Relying on 33 years of profound car-making heritage, DPCA continues the legend of French driving control in the electric era, perfectly integrating "world-leading Chinese electric technology + uniquely French driving control," and is committed to creating a more enjoyable and intelligent travel experience for users.
